Encore is the result of accumulated experience gained in the field of communication and advertising. The Challenge in my work is a fundamental element to success. The harder it is to undertake a project, the more the adrenaline runs in my veins! With first degree in Math from Aristotle University in Thessaloniki and a Master degree in Management from Hult Business School in Boston, I learned to use – except from the knowledge- the mathematical way of thinking in my work, because there is no strategic work, without analytic and synthetic process. And there is no strategic approach without imagination, creativity and inspiration. These elements were gained in advertising, where I served many years and they influenced my visual perception of communication. I start my day with jogging. It helps me to balance, to get discharged and fill myself with energy.